Why Kota Kinabalu?

Kota Kinabalu (KK) is the latest tourism and shopping paradise in Asia catering to the fast growing local market and tourists mainly from Hong Kong, Japan, Korea, Thailand, Australia, Indonesia, Philippines, and many more. With easy access through daily flights from Kuala Lumpur and transfers from nearby neighboring major cities, Kota Kinabalu is a strategic business and tourist destination in East Malaysia.

More so, with the recent economic development, this city has seen an increase in the buying power and financial stability of its residents, generating great potentials for new and existing businesses ventures.

In recent years, many top international brand names have begun to mushroom in this state capital. The state of Sabah is located strategically within the centre of the Brunei, Indonesia, Malaysia and Philippines East Asian Growth Area (BIMP-EAGA) region and this has proven to be an encouraging factor in Sabah's economic development.

With all these going on, no wonder Kota Kinabalu International Airport (KKIA) is now the second busiest airport in Malaysia after Kuala Lumpur International Airport (KLIA).

 

Targetted Market Audience

  • Local and overseas SME owner related to food industry businesses.
  • All related personal hotel in Sabah and Sarawak, GM, F&B director, Chef, Purchasing and etc.
  • Open for public. Let everyone know about and understand all food industries.
  • Special invited exhibitor from West Malaysia as well as China, Taiwan, Indonesia and Brunei.